1920s

The 1920s were a time when people spent freely. Popular ads from this time encouraged people to buy things that they may not have seen as necessary before.

The first common new type of ad in this era focused upon status. ConsumersÑespecially womenÑwere told that they needed to have the fanciest products in the latest styles.

This ad for diamond rings from September 11, 1925 encourages women to buy rings that will keep them in style.

A second common ad type from the 1920s era focused upon personal hygiene. People who previously weren't concerned with their body odor or cleanliness learned through these ads that a good appearance would make their life better.

This ad from September 22, 1925 encourages consumers to buy Pepsodent toothpaste so that their teeth will be sparkling white.

Look at the ads from the 1920s. What other ads focus upon personal hygiene? Do any other ads promote buying stylish goods?